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This is True®
by Randy Cassingham
"Cassingham's story is about how an individual, who says he's a 'terrible salesman' and has never issued a press release, can make a pretty decent living selling his column. None of this would have happened without the Internet."
--Editor & Publisher

What the "Legitimate" Media Says About True

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Items are shown starting with the most recent. When a publication is listed
more than once, it means there was more than one article.
    [Randy Live on CNN Morning News - January 1996]
  • "This e-mail-zine does everything so well and is entertaining enough that I'd like to give it a six. [But] if I did I'd have to spend an hour or two making a new award graphic. So if Randy's ok with it, I hope the five works well enough. Score (scale of 1-5): 5+" --Todd Kuipers' Open Road
  • "Guaranteed astonishment!" --Monde
  • "This is True came into being in 1994 when Cassingham, a journalist by profession, began clipping funny and bizarre items from newspapers, adding editorial comments and then posting them on the employee bulletin board at NASA's Jet Propulsion Laboratory in Pasadena, Calif., where he worked. It became an intra-office hit." --Rocky Mountain News
  • "Randy Cassingham is an example of why you don't need a syndicate to have a successful career as a national columnist. He used the Internet to promote himself instead, even turning down an offer from a U.S. national syndicator to run his quirky weekly news column called 'This Is True.' ... This columnist's business model is one that even syndicated writers might envy." --Editor & Publisher Interactive
  • "This is True is one of the biggest lists on the Net.... It's [sic] popularity comes from Cassingham's shrewd selection of subject matter." --Wired
  • "With so many rumours doing the rounds on the Net, it's often hard to sort the fact from the fiction. Randy Cassingham has made it his mission in life to bring unusual stories to the attention of a Net-using audience." --London Daily Telegraph
  • "Author Randy Cassingham culls the odd and eerie events of the day and publishes them, along with his own sardonic comment." --Netsurfer Digest
  • Hot Site: "Randy Cassingham has a passion for the truth. And you'll never believe the stuff he's dug up.... Truly stranger than fiction." --USA Today
  • "For years, Cassingham has been searching the papers for amazing but true news stories or headlines, to which he attaches a witty, funny or borderline-sarcastic tagline. It's nearly impossible to read these and not laugh out loud." --Philadelphia Daily News
  • "Cassingham has spent considerable time and money boosting his mailing list security." --Information Week
  • "Randy Cassingham is a gutsy writer. He was offered a syndication contract for his column This is True from one of the largest newspaper syndicates on the planet, the Creators Syndicate (the folks who carry Ann Landers and Johnny Hart to a worldwide audience). He turned the contract down and has never looked back." --HumourNet
  • "Inspired: 'This is True' author Randy Cassingham. Mired: Grizzled conspiracy fan Pierre Salinger." --Wall Street Journal Interactive, "The Year on the Net"
  • "Truth is stranger than fiction and sometimes it's funnier too." --Washington Post
  • "Plucks headlines and stories from the nation's newspapers and wryly comments on them." --Entrepreneur
  • "Each week Randy Cassingham searches the news for the strange, the bizarre, and the just plain funny events that have taken place around the world. ...We subscribe to several mailing lists here, but 'This is True' is always a 'must read!'" --News@SYIX
[Randy Cassingham portrait] Randy Cassingham has a university degree in Journalism, but he has never been a conventional news reporter. His unbounding sense of curiosity has led him to explore a number of careers, including commercial photographer, freelance writer (including magazine articles, technical articles, fiction, and screenplays), editor, publisher, ambulance paramedic, search and rescue sheriff's deputy, process engineer, business consultant, software designer, and an entertaining speaker. He is an expert on using the Internet to reach a diverse international audience with entertaining human interest content, and publishing and distribution on the Internet -- and he has definite opinions about where all this is going. Randy is also one of the leading experts on the ergonomic Dvorak keyboard, and has literally "written the book" on the subject; he is also a technical advisor to the American National Standards Institute's keyboard standard committee. His column This is True is one of the largest subscription features on the Internet, with readers in more than 145 countries; it's also carried in print publications in four countries. He is single and lives in Boulder, Colorado. Journalists wishing to interview Randy Cassingham are invited to contact him in care of Freelance Communications, PO Box 17326, Boulder CO 80308 USA, phone +1 303 413-1235, fax +1 303 664-5388, or by email to arcie@thisistrue.com.
Copyright 1998 by Freelance Communications, All Rights Reserved worldwide. May not be copied, stored or redistributed without prior, written permission.

"This is True" is a registered trademark of Freelance Communications.

Page Updated 9 June 1998

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