http://www.info.apple.com/dev/developerprograms.html (Einblicke ins Internet, 10/1995)
Developer Programs
Apple's Developer Programs provide a broad mix of industry-leading technical information and services, targeted to meet the needs of our growing community of developers. We offer a variety of programs designed to provide you the support you need to develop for Apple's platforms and technologies. Many of the program features are also available separately through APDA, Apple's sales channel for Apple and third-party development tools and technical resources.
When you join one or more of the Apple Developer Programs, you will receive a set of core services - in addition to the features and services specific to the program(s) you join. Those core services are:
The available programs are:
Call the Developer Hotline for information or an application. Developers outside the US. and Canada should contact their local Apple office or distributor for information about local programs.
Developer Hotline (408) 974-4897
Apple Computer, Inc.
1 Infinite Loop, M/S 303-2T
Cupertino, California 95014-6299
e-mail: devsupport@applelink.apple.com
The end of this document describes requirements and terms for all Apple Developer Programs.
By joining any of the Apple Developer Programs, you will have access to technical and marketing information, be informed of Apple events, and have a communication channel with Apple, fellow developers, and customers. Apple is making its innovative technologies work for you by delivering essential development resources on CD-ROM, in printed form, and through on-line services.
All Apple Developer Programs provide the following set of core services (in addition to those services that are specific to each program):
- Development Hardware Purchasing Privileges
- Apple's development hardware purchasing privileges give all program members access to a limited number of current Apple products at a discount to facilitate initial development.
- Third-Party Compatibility Test Lab
- Apple's Third-Party Compatibility Test Lab, located in Cupertino, California, is available to Apple Developer Program members on an appointment basis. The lab provides program members access to a wide range of Apple equipment for compatibility testing. Participating developers are required to share test data with Apple on a confidential basis.
- AppleLink Online Service
- Apple's electronic information network provides timely access to the latest technical and marketing information available to developers. Special bulletin boards offer an opportunity to exchange ideas with fellow developers through on-line discussions. The Marketing Information folder on AppleLink is the central location for Apple and third-party marketing services and market research data. A minimum monthly fee is required to maintain an AppleLink account. Apple Developer Program members receive a discounted billing rate.
- AppleLink Publishing Program
- All program members can promote products and services by publishing information on AppleLink. Options include product demonstrations, updates, press releases, and more.
- Developer Handbook
- Developers can use this guide as a reference for more information on programs and services offered by Apple. It includes helpful information about Apple's Developer Programs as well as technical resources and marketing opportunities.
- Developer Hotline
- The Developer Hotline acts as the central service gateway for Developer Program members. The Developer Hotline is responsible for answering program-related questions and clarifying what you read about Apple in the press. Other responsibilities include setting up AppleLink IDs, keeping track of fees, and handling all other membership administration. The Developer Hotline also acts as a referral service to other Apple departments.
- Orientation Kit
- New members receive an Orientation Kit specific to the program(s) they have joined to help them get started as an Apple developer. The kit includes AppleLink information, development hardware order forms, a current developer price list, the Developer Handbook, and much more.
- Worldwide Developers Conference Invitation
- This annual event is Apple's technical conference for Apple developers across all Apple technologies. The conference provides a unique opportunity to meet fellow developers and hear details about Apple's business and technology directions. There is an additional fee to attend the conference.
Self-support program for developers utilizing Macintosh technologies, designed to provide developers with ongoing technical information and services.
Who Should Apply: All developers focusing on Macintosh technologies, who do not desire direct technical support, and Macintosh technology seeding from Apple.
Annual Fee: US $350
Features: Includes all the Apple Developer Program core services plus:
- Macintosh Developer Mailing
- This monthly mailing contains the essential communication vehicles: Apple Directions and the Developer CD Series. Combined, they contain the latest Apple strategies, product data, technical news, and marketing information.
- Apple Directions
- This monthly magazine covers business and technical issues for decision makers. It contains the latest news on technologies from Apple, pointers about the most recent Developer CD, human interface guidance, business and marketing articles, and market research data.
- Developer CD Series
- The Developer CD is a rotating series, comprising a total of 1.8 available gigabytes of information on system software, development tools, and technical documentation. Each month a 600-megabyte CD is dedicated to one of these three topics with "top-of-the-news" information included for the additional two areas. Macintosh developers always have access to the most up-to-date development tools, sample code, system software, marketing resources, technical notes, and more.
- System Software
- The System Software edition of the CD Series contains Macintosh system software localized in 33 languages, as well as a complete collection of recommended system software for all U.S. Macintoshes since the Macintosh Plus. This provides you the ability to develop and test localized versions of your software, as well as ensure compatibility with a wide range of Macintosh models and system software versions. You'll also receive prerelease versions of system software.
- Inside Macintosh, Technical Notes and Human Interface Guidelines
- Inside Macintosh is the complete reference guide with tutorial elements and conceptual overviews. Technical Notes and Human Interface Guidelines provide more insight into the Macintosh. Printed copies can be purchased from APDA.
- Sample Code
- Heaps of sample code and snippets illustrate numerous time-saving programming techniques.
- develop, The Apple Technical Journal
- This quarterly journal helps reduce programming and development time and enhance programming savvy by providing an in-depth look at code and programming techniques. An electronic version and all past issues of develop are included free on the Developer CD. Paper copies can also be purchased through APDA.
- Discounts on Mac OS SDK Subscriptions
- This invaluable product provides you with convenient access to almost all the Macintosh system software SDKs that Apple publishes. A typical SDK for a Macintosh system software toolbox extension provides system software, programming interfaces and libraries, sample code, and technical documentation. These are the basic components that will enable you to understand and use a toolbox extension.
Expert development support program customized for developers focused on Macintosh technologies including PowerPC, QuickTime, QuickDraw GX, PowerTalk, System 7.5 APIs, and Apple Development Tools. Macintosh Partners receive programming-level development support via electronic mail, access to the PowerPC Porting Lab and Macintosh technology seeding directly from Apple.
Who Should Apply: All developers focusing on Macintosh technologies who desire direct technical support from Apple.
Annual Fee: US $1,500
Features: In addition to the Apple Developer Program core services and the Macintosh Associates Program features, you'll also receive:
- Programming-Level Development Support via Electronic mail
- Expert programming-level development support on Macintosh technologies, products, and tools. Questions are submitted and answered via electronic mail.
- Macintosh Technology Seeding
- Seed packages on many key Macintosh Operating System (Mac OS) technologies are sent early on in the development cycle, to help you bring new and innovative products to market sooner. Macintosh Partners also receive pre-release documentation for new hardware products. While we include seeding on most of our projects, there may be some projects which necessarily need to be limited in their early stages.
- Access to Apple's Technical Support PowerPC Porting Lab
- As a member of the Macintosh Partners program, you will have access to intensive, consultative help with PowerPC porting. There are two labs in the midst of the Developer Support Center located at Apple's R&D campus in Cupertino, CA. You will be paired up with a Developer Technical Support (DTS) engineer who will directly assist you with your PowerPC programming effort.
- One Free Subscription to the Mac OS SDK CD
- This invaluable product provides you with convenient access to almost all the Macintosh system software SDKs that Apple publishes. A typical SDK for a Macintosh system software toolbox extension provides system software, programming interfaces and libraries, sample code, and technical documentation. These are the basic components that will enable you to understand and use a toolbox extension.
Self-support program for developers utilizing Newton technologies, designed to provide developers with ongoing technical information and services.
Who Should Apply: All developers focusing on Newton technologies who do not desire direct technical support from Apple.
Annual Fee: US $400
Features: Includes all the Apple Developer Program core services plus:
- Newton Developer Mailing
- Newton program members receive a monthly Newton-focused mailing that includes the quarterly Newton Developer CD, the Newton Technology Journal, a monthly copy of Apple Directions-The Developer Business Report, and other timely information. Within these periodicals, you'll find Newton sample code, human interface guidelines, programming advice, Newton product news, and market research to help you make informed decisions about your Newton-based projects.
- Members-Only Visibility and Access to Technical Information on AppleLink
- Apple's easy-to-use online information service provides you with access to the latest technical and marketing information from the Newton group at Apple, advice from other Newton developers, and a Newton-only discussion area available only to Newton program members.
- Technical Q&A Reference Library
- You can save valuable development time by using Apple's internal library of Newton technical questions and answers. This resource provides your engineers with quick access to commonly asked development questions.
- Newton Development Class Discount
- You'll receive two coupons redeemable for US $100 off any Developer University Newton development class.
- Newton Developer Conference
- Newton program members are eligible to attend the Newton Developer Conference for an additional fee. These lively events enable you to meet fellow developers and hear details about Apple's business and technology directions.
- Starcore Affiliate Label Program
- Apple's Starcore Affiliate Label Program helps developers with the high cost of product and channel marketing. Call the Developer Hotline to find out how Starcore can help provide you with worldwide distribution.
Expert development support program customized for developers focused on Newton technologies. Newton Partners receive programming-level development support via electronic mail.
Who Should Apply: All developers focusing on Newton technologies who desire technical support from Apple.
Annual Fee: US $2,500
Features: In addition to the features of the Newton Associates Program, you'll also receive:
- Newton Programming-Level Support Via Electronic mail
- Newton Partners receive expert-level Newton programming support from experienced Newton development engineers. Technical questions are submitted and answered via electronic mail.
- Additional Development Hardware Purchasing Privileges
- In addition to the hardware purchase privileges you'll receive as a core service, Newton Partners are eligible to purchase an additional five Apple Newton systems a year at the developer discount.
- Test Site Eligibility
- Newton Partners are eligible to receive certain pre-release hardware units and software releases. (Apple will distribute such pre-release products based on Apple's testing objectives and available quantities.)
- Select Marketing Opportunities
- Newton Partners often have the opportunity to participate in select marketing and PR events run through the Newton group. At Apple's invitation, typical activities may include listings in a Newton Solutions Guide, participation in an Apple Press Release and Product Review distribution, and exposure through Apple point-of-purchase materials. (Some of these programs require additional fees.)
The Apple Multimedia Program (AMP) is designed to meet the needs of developers interested in the emerging multimedia market.
Who Should Apply: All developers focusing on the multimedia market.
Annual Fee: US $300
Features: Includes all Apple Developer Program core services, plus:
- Apple Multimedia Information Mailing
- Anyone interested in multimedia technologies will benefit from this quarterly mailing which provides essential technical and marketing resources, CD-ROMs, and videos focused on the needs of the multimedia community.
- Market Research Reports
- These market research reports analyze key decision factors for multimedia developers,important CD-ROM trends, and emerging multimedia market opportunities.
- Multimedia Guidebooks
- These include "how to" technical books, information publications on multimedia technologies and the industry, and books from the Apple New Media Library published by Random House, including the debut title Multimedia Demystified.
- Third-Party Discounts
- As a member of the Apple Multimedia Program, you'll receive discounts on third-party software and hardware products.
- Multimedia Events and Training Discounts
- You'll be eligible for discounts on multimedia seminars, conferences, and other events. At these events, leading industry experts and Apple experts offer interactive sessions that cover a variety of business and technical issues. Discounts for program members will be provided on multimedia training courses that are offered by third-party multimedia training providers.
- Members Only Visibility on AppleLink
- This special AppleLink area contains technical and marketing information, success stories, access to discounts, tools, and techniques, and the highly rated Survival Guides.
- Invitations to Special Networking Events
- You will be invited to special events held just for Apple Multimedia Program (AMP) members. This will allow members to network with one another, as well as, with the multimedia community through panel presentations on specific multimedia topics.
- Co-Marketing Opportunities
- Co-marketing opportunities including a Direct Mail Program, the AMP Showcase CD-ROM, and developer showcasing at trade shows are made available to Apple Multimedia Program members.
- Seeding Opportunities
- Software seeding opportunities are made available to Apple Multimedia Program members on multimedia related products.
- Members must pay an annual program fee in U.S. dollars.
- A completed application form must be submitted.
- These programs are limited to developers in the United States and Canada who are at least 18 years of age.
- All Apple Developer Program members must maintain at least one AppleLink account.
- Acceptance into the Apple Developer Programs is at Apple's sole discretion.
- To take full advantage of the Apple Developer Programs, the purchase of a CD-ROM drive is highly recommended. Apple distributes many essential resources on CD-ROM discs.
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last modified by mjw on 5-June-95