http://www.netpart.com/dai/projects.html (World Wide Web Directory, 06/1995)
The wizards in your R&D lab believe they have invented the best
thing since sliced bread, but for them, marketing is right up there with
writing documentation?
You have an exciting new business opportunity, but your marketing
staff will re-enact The Mutiny on the Bounty if you throw another project
their way?
You need a product manager to get your new business unit
kick-started, but your best employee just discovered her true
calling - competitive motorcycle racing?
You are trying to expand overseas, but your international
experience is limited to Chinese takeout?
You want to start a new business but you need to write a business
plan that won't be fast-tracked for the venture capitalists' paper shredder?
Our Strategic Experience
Designed a technology commercialization framework for a R&D lab of
a major information services company.
Devised an entry strategy into the interactive multimedia market
for a leading special FX studio.
Researched surface mount technology and the electronics
manufacturing automation industry; wrote the business plan for an internal
venture team.
Positioned products for a information retrieval service bureau start-up.
Advised the CEO of a Japanese software firm on structuring
marketing and manufacturing joint ventures in the People's Republic of
China (P.R.C.).
Revised international distribution strategy and identified
strategic partners overseas during a corporate merger.
Developed international product launch plans for a new generation
product.
Developed and managed a $140 million market in document image
management and multimedia for a major computer firm.
Built strategic alliances with commercial systems integrators, OEMs
and software developers for a leading computer company.
Negotiated a manufacturing joint venture agreement with a high
technology organization in the P.R.C. for an electronics test and
measurement company.
Developed and implemented marketing programs and customer seminars
throughout the U.S. and Europe.
Trained sales force and created sales tools for several companies.
Managed effective marketing communications programs and developed
hard-hitting collateral.
Coordinated key tradeshows for a major computer manufacturer
including special promotional events for software developers, advertising,
technical support, press/analyst tours, key customer visits and booth
design.
Dainamic Consulting
3529 25th Street
San Francisco, CA 94110
Tel: (415) 285-4855
Fax: (415) 285-4874
E-Mail: cyn@Dainamic.COM