A: Pippin is a multimedia player platform derived from Apple's second generation Power Macintosh hardware and system software. It is intended to integrate into the home market (and secondarily schools) as a part of the consumer AV environment. As such its primary display will be a TV screen. It utilizes one of the most advanced RISC microprocessor architectures in the industry today, PowerPC. It will afford developers the opportunity to optimize their content and make it available to a wider audience in a more natural environment associated with entertainment and fun.
Q: What events led to the introduction of Pippin?
A: Revenue on sales of CD-ROMs for the personal computer were up sharply in 1994 as compared to the previous year. Every week there are announcements about a book publisher, Hollywood studio, music publisher or venture capital backed start up getting into the CD-ROM development/publishing business. The delivery of multimedia content (i.e. interactive games, interactive learning, interactive fun, interactive information delivery, interactive music, etc.) is currently restricted to the personal computer where connect rates for CD-ROM mechanisms are accelerating rapidly. The connect rate, or percentage of personal computers having CD-ROM drives, is rapidly approaching 100% for the Macintosh. In 1994, for the first time, the worldwide sales of personal computers (from all manufacturers) into the home exceeded 10M. However, 1994 was also the first year in which more personal computers sold into the home went into homes already having a personal computer than those in which there was no personal computer. This statistic suggests that the penetration of the personal computer into the home is entering a maturing age with an accompanying deceleration in penetration of new market spaces. In the US, more than 60% of the households have combined gross income less than $40k per year. While most of these homes have one or more television sets, it is expected that even by 1997 the number of homes in this category with a personal computer will be well below 10%. The high barrier price of personal computers is limiting its ubiquitous penetration into homes around the world. If this trend does not reverse, it portends a limited growth for both multimedia hardware and content sales in the years to come, just as many new title publishers are entering the industry. It is essential to the long-term health of the CD-ROM title industry that the growth it is experiencing now, continue into the future.
The advent of an affordable RISC computing platform also led to the introduction of the Pippin platform. Although the idea of Pippin-like devices had been around for several years, it wasn't until the power of RISC technology provided the bridge from computing operating system functionality to NTSC and PAL capable playback systems. Prior to PowerPC, the most powerful microprocessor that would power a general purpose operating system would come up short against a chip specifically designed for game optimization in an NTSC and PAL playback environments. Now, we can do both!
Apple, in studying these trends, realized that for multimedia technology to reach the home ubiquitously, the entry price must be reduced substantially. Hence, it has developed the platform "Pippin" in order to optimize the features necessary for multimedia playback together with entry level prices. Apple realized that low price / mass production was a critical combination for the platform to succeed. Apple had a choice: subcontract the manufacturing, or license. Licensing is a much stronger option for three reasons: 1) it has the greatest potential of attracting low cost production; 2) it offers much more variety in populating different sales channels, e.g., toy stores, electronics departments, hardware superstores, etc.; and 3) a variety of logos offers the greatest potential for content to be merchandised / exploited. Therefore, Apple has chosen to make the Pippin platform available under license to manufacturers interested in building and selling their own version. We anticipate seeing several manufacturers introducing products with different form factors, e.g., built-ins, stand alones, upgrades, etc.
Q: How will Pippin be positioned in the market?
A: Apple believes that families are looking for much more than video game players today. They want to be able to play their favorite games, but they also want to learn, play music, access information and much more. Pippin provides them this capability. In addition it provides them a high level of compatibility with a mainstream personal computer technology. This will provide them the knowledge that their investment in CD-ROM titles and experience will not go to waste, and their investments will not be made obsolete by the latest game fad.
Pippin also provides access to multimedia content in a simple, easy-to-use configuration. The well-documented headaches associated with Windows playback of multimedia content won't enter the Pippin space.
Thus, Pippin - it educates, it entertains, . . . it works!!
Q: What is the difference between a Macintosh and Pippin?
A: Pippin is derived from the second generation of Power Macintosh computers and thus has a common heritage. Much of the system software code, integrated circuit cells and integrated circuits come directly from the Macintosh world. Pippin is being architected, however, for optimal playback. As such it operates from a run-time version of the MacOS on less memory with more dedicated functions. While it is possible to add mass storage devices in the after market, Pippin will ship with only a readable CD-ROM mechanism as a mass storage device.
Q: If there is no hard disk, how is the system software distributed?
A: The system software will be stamped together with the title during the mastering process. Over time there will be a number of Pippin system software releases from which the title developer can choose. Each will support a different functionality set. During the title development process the developer will decide which version they will want to use. Once the title is complete the developer/publisher will specify to the stamping production house which version of the Pippin system software it will use. In this way the end customer will not know or care which version of the operating system is bundled with their CD-ROM title.
Q: Why is Apple doing this?
A: This is a logical extension of our existing technology. It capitalizes on Apple's expertise in multimedia, RISC and ease-of-use....using resources and technology that are already in place today. The architecture and business model for Pippin are designed to provide this wealth of content to an audience substantially larger than that which exists today. For Apple this is a strategic thrust to expand its business beyond the sales of personal computers, and at the same time, put the multimedia industry, currently in its infancy, into high gear. This is part of Apple's on-going strategy to expand the reach of Macintosh technology into new markets.
Q: Why now?
A: There were two key elements missing that prevented Apple from launching Pippin earlier. The first is technology. QuickTime has progressed as an industry standard and has developed increasingly in sophistication to the point now that it is an extremely compelling multimedia technology. In addition, Apple had to make the transition to RISC microprocessor technology. To reach the performance necessary for game and multimedia playback RISC technology is a must. Apple has successfully made the transition to RISC.
The second major reason why Apple has waited until now is market maturity. The year 1994 will be known within the industry as the year in which Multimedia became mainstream. CD-ROM titles are being reviewed in the New York Times Book Review section. Hit titles such as Myst, Rebel Assault, Star Trek Interactive Manual, 7th Guest, etc. are hitting distribution volumes ranging between .2 to >1M units. Hence, the momentum for creating the content is now in place. Pippin is designed to take this momentum of content on the personal computer and distribute in much greater volumes throughout the world.
Q: How did Apple choose the name Pippin?
A: This is not the first time a project code name took on a life of its own. Pippin is a type of apple. It is smaller than a macintosh apple. The project name tested well in the market out performing all alternatives that emerged from our naming committee.
Q: What type of CD-ROM titles will work on Pippin?
A: Apple is integrating hardware technologies which improve the "on-screen" appearance of text on a TV screen. While the text will never be as clear as that on a computer monitor it is substantially better than anything in the video game industry today and provides better than VCR quality images. We expect action games, adventure games, simulation, role-playing games, puzzles, reference, education, learning, interactive music and more. Additionally, enhanced audio CDs with the Pippin code will also be a major contributor to titles available on the Pippin platform.
Q. What are Apple's expectations for the Pippin platform?
A: Several key industry analysts have commented on the potential of Pippin to become the next major multimedia platform that connects to TV sets. Apple shares these expectations based on the platform's ability to appear in so many configurations. Additionally, recent projections for DVD indicate that market could be as large as $6 billion by the end of the decade. Combination DVD-Pippin machines could appear as early as 1997! Apple expects the Pippin industry to include developer tools, publisher consortia, massive distribution of titles and players, all on a worldwide basis. Early feedback from Japan indicates the strategy to attract lots of localized developer activity is working very well.
Q: Is Apple committed to the success of Pippin?
A: Apple's commitment to this multimedia playback platform is central to the charter of the newly formed Entertainment Division. Enhanced CDs and multi-platform CD-ROMs are critical to Apple's continued success in the home market. Apple is currently the number one multimedia platform, according to a survey conducted by Dataquest and will continue to promote initiatives that build on Apple's strength in that segment.
Q: What is Apple's role in all this, short term and long term?
A: In the early stages of the program, Apple will directly assist the various Pippin manufacturers with their product designs as many are unfamiliar with the Macintosh architecture. Over time Apple's role will be to provide integrated circuit designs, firmware releases and regular system software releases to ensure consistency between manufacturers. Pippin manufacturers will be able to differentiate their products through the addition of functionality on the mother board and elsewhere in the system.
Beyond its engineering role, Apple expects to be responsible for Developer Support, Evangelism and some level of marketing and distribution.
A: For the first time, the customer will be able to "buy-in" to the era of multimedia and cyberspace at a low entry ticket price, and, simultaneously, get the simplicity and ease-of-use comparable to a stereo component. The customer will be able to expand the entry system through aftermarket add-ons, accessing some personal computing capabilities if they choose. They will be able to buy the unit from a variety of companies in different configurations in a multitude of distribution channels. If the customer hates computers and avoids traditional computer outlets, he or she will encounter Pippin devices in retail outlets that the customer is likely to visit. Their Pippins will integrate within their audio-visual consumer electronics world. In addition, it will be able to communicate and transfer files with their personal computers should they have them in their home. Finally, the Pippins with the addition of a GeoPort adapter or external modem will permit the customers to communicate over cyberspace.
Q: With the price of home computers declining why would someone buy a Pippin?
A: Many people (49% of U.S. households - according to Dataquest) simply are not considering the purchase of a computer. The buying decision does not begin with "Pippin vs. Computer." For those households that will consider both platforms, the price disparity will remain significant for years. Consider the following: Multimedia equipped personal computers do not sell in the US below $1,500. A sampling of ads from the weekend advertising inserts suggests that the real prices for fully configured Multimedia PCs (Macintosh or IBM compatible PC) start at $1,500. These prices are not likely to come down over time as most users of the IBM compatible PC rely on Windows or MS-DOS. These users are expected to migrate towards Microsoft's new Windows release, which according to most reports will require substantially more memory. Apple has migrated its Macintosh line to RISC architectures which frequently require more memory. Hence, there is no reason to believe that multimedia equipped computers will break the $1,500 barrier in the near future.
Q: Will Pippin reduce the system configuration problems faced in the personal computer market?
A: Pippin is much easier to use than an audio CD player. The customer inserts the CD-ROM into the player and it launches the title. Because the system is erased and reloaded when a new CD is inserted, there are no files to configure, no drivers to conflict over system resources, etc. Pippin represents the ultimate in ease of use for customers used to the problems currently plaguing the Windows multimedia market place. Incidentally, these problems are much less common on the Macintosh.
Q: How will Pippin be sold? In what channels?
A: While Pippin licensees will control how Pippin will be sold, Apple will do its part to select a broad range of licensees so that Pippin players are available in electronics stores, department stores, toy stores, and computer and specialty outlets.
Q: What is the retail price for Pippin?
A: Apple cannot speak for the Pippin Manufacturers as they, or their resellers, will be setting the prices. Apple has structured the business model and architecture so that our licensees should be able to reach low prices. Given its capabilities and architecture, Pippin is likely to cost more than the dedicated video game devices. Bandai Co. Ltd., the first licensee of the technology, has publicly proclaimed that their Power Player will be in the "$500 range".
Q: Can customers upgrade their Pippins?
A: Pippin is the most expandable device in its category. The consumer can add system memory easily to the device. In addition, customers will be able to add other devices, including mass storage devices, graphics accelerators, compression decoders and more. Thus, by purchasing easy to add/configure add-ons, the customers will be able to retain their investment into the future.
Q: Will customers upgrade Pippin to a Macintosh?
A: No. Pippin cannot be made into a Macintosh. Without the availability of a high speed read/write mass storage device customers will find it difficult (at best) to utilize current "standard" personal computer applications. The operating system and applications reside on the CD and are loaded on boot up. It is designed as a runtime machine. It would not be unfair to say, however, that Apple would like Pippin customers to also be Macintosh customers. The advantage for the customer is that their investment in titles can be played on both machines.
Q: Wouldn't customers rather view their titles on a computer screen?
A: This actually depends upon the customer and the title. The vast majority of the worldwide market doesn't own a computer monitor and is unlikely to own one any time soon. Even if a home has a computer screen, the dynamics of the home suggest that for games, entertainment, early childhood, interactive music, karaoke, digital full length movies, etc. the TV screen will be the primary viewing medium. This permits a larger number of people to interact with the screen simultaneously. This also enables customers to integrate their Pippin with their home entertainment environment. If customers prefer, they will be able to attach a 640x480 VGA monitor to Pippin.
A: Apple does not plan on shipping a Pippin under its own brand. One of Apple's primary goals is to see Pippin devices penetrate into as many homes worldwide as possible. For this to happen Apple will focus its energies on assisting other companies in reaching these channels as they differ from Apple Computer's existing computer reseller channels.
Q: Will Apple be the only hardware/software supplier for the platform?
A: No! Pippin is an open platform. Apple intends to encourage other companies to create not only differentiated Pippin systems, but also third-party after market add-ons. Other companies can be expected to build upon Apple's reference design and add their own value through cost reductions, feature innovation, or product design, etc.
Q: How many companies will be shipping Pippins?
A: The only publicly announced company at the time this document is being distributed is Bandai Company Ltd., a major toy manufacturer and CD-ROM game title publisher in Japan. Since Apple announced the platform in Tokyo on December 13, 1994, there have been many inquiries from companies interested in taking a license around the world. As contracts are signed and companies choose to announce their intents, the developer community will be among the first to know. Over time, nothing will limit the number of companies that will be shipping Pippin devices. Apple believes that Pippin products will be available from multiple manufacturers in the US, Japan, Asia and Europe.
Q: What is in it for the Pippin manufacturer?
A: Pippin provides the Pippin manufacturers a totally incremental business opportunity. It carves out a new market space which does not exist for them today. Many companies are wishing to enter the multimedia space and Pippin provides them that opportunity. In addition, the Pippin manufacturers are realizing the many possible applications for this type of device in the home. Ultimately, the Pippin manufacturers must have a profitable business.
Q: How will the Pippin manufacturers differentiate their products?
A: Pippin manufacturers have ample opportunity to add value and differentiate themselves:
Q: What is the approximate OEM price of Pippin?
A: This is confidential information and not available for open distribution.
Q: Why should a publisher support Pippin?
A:
Q: What should developers do if they prefer to approach Pippin cautiously?
A: At a minimum Apple recommends that developers start making their titles "Pippin ready". What Apple means by that is that it be created in a fashion that only requires a remastering later when it is decided to release the title for Pippin. Hence, developers should examine the TV screen performance of their titles via a Power Macintosh AV to make sure that there aren't any overscan problems (i.e. all hot spots and graphics appear within the TV screen) and that the color palette is consistent. Developers should eliminate use of the hard disk for caching their code.
Q: Will Apple charge the publishers a royalty per title?
A: Yes, but details are available under a confidentiality agreement.
Q: What type of contract will be required of developers? What is the business model?
A: Apple has been in deliberate discussions with a number of developers and publishers with the intent of seeking a fair business model that reaches the proper balance between the needs of the developers, publishers, Pippin manufacturers, Apple Computer and, of course, the end customers. Apple believes that it has derived a fair title royalty model. Apple learned quickly from the developers/publishers that they had concerns not only about the amount of the title based royalty, but also the terms and conditions associated with the other platforms. Apple, with the cooperation of these developers/publishers, has derived terms and conditions which deal with:
While it is not mandatory for developers/publishers to become members of the Apple Multimedia Program (AMP), Apple strongly urges companies interested in developing titles for Pippin or Macintosh to enroll. Details are provided later in this document.
Q: Will CD-ROM titles created for Pippin run on future Pippin systems like in the personal computer market or will they only survive single generations of systems like the proprietary video game market?
A: Apple believes that this is one of the inherent advantages of Pippin and its architecture. Existing proprietary video game platforms run game titles which operate on one generation of architecture but not on subsequent generations; Nintendo 8 bit NES cartridges don't work on the 16 bit SNES, Sega Genesis cartridges do not run on the Saturn, etc. Apple Computer has a long history of providing developers a consistent application programmer interface API that carries their applications/titles from generation to generation of its personal computers. This track record is the best in the industry resulting in one of the smoothest transitions of microprocessors CISC to RISC (680x0 -> PowerPC). Apple through its control of the system software, firmware and integrated circuits, expects to maintain this track record going forward with Pippin. The only times when the Macintosh has had difficulty with this had been when developers have chosen to ignore the API and write directly to the hardware. Developers will certainly have that option with Pippin. While it may improve their performance, the developer will be engaging in this activity at his/her own risk as it may not work on future generations of Pippin. More importantly it may not work on multiple manufacturer's versions.
Q: When can a developer secure a development system?
A: Today!! A Power Macintosh AV will enable a developer to start their title development process. By late summer Apple will have engineering versions of Pippin available for developers to test their titles on directly.
Q: How easy/hard is it for a developer to create a title?
A: Creating a Pippin title "from scratch" is no more difficult that creating a Macintosh title. Many Macintosh-ready titles will only need to be remastered with the system software.
Q: Will there be only one version of the runtime operating system?
A: Apple will be releasing continual updates to its Pippin system software through its relationships with the commercial stamping operations. Technical details related to each new release will be provided through developer support regularly. The developers will be able to choose which releases they wish to integrate with their title depending upon the nature of the title and how important communications, QuickTime VR, 3D, voice recognition, etc. are important to the title. Obviously integrating all these technologies will have a major impact on memory requirements so developers will need to pick and choose carefully. Hence, the developer will have the freedom to choose from Apple's added technology, purchase a 3rd party's added technology or develop its own.
Q: How many titles will be available at intro?
A: Apple announced the Pippin platform in Tokyo on December 13, 1994. Apple is aware of more than 25 developers already creating 75 new titles for the platform. Evangelism and Developer Technical Support are getting fully staffed as this note is being released so the amount of activity should start increasing.
Q: What kind of developer/publisher endorsement for the project is Apple experiencing?
A: Apple is seeing real enthusiasm. As an example, Apple hosted a Developer's Workshop in Tokyo on December 15th. Invitations for the conference were sent out only 3 weeks in advance of the conference. Apple expected about 150-200 people to attend. More than 750 people attended the conference, representing over 500 companies.
Q: What about marketing and trademarks?
A: Apple is in the process of finalizing a marketing plan for the platform, but will rely on each Pippin manufacturer to enunciate their differentiation in the market place. Apple will be working with both the manufacturers and developers/publishers in co-marketing activities. Details regarding these programs are still be worked out and will be made available later this year (1995).
Apple has registered the name Pippin and is in the process of test marketing a logo. After the logo is registered it will be required to appear on all Pippin hardware and compatible CD-ROMs. Developers/Publishers will have the freedom to use the name Pippin as a compatibility mark if they wish.
Q: Will Apple fund title development?
A: Apple has no intention or desire to enter the business of regulating an industry which should be encouraged to exercise freedoms needed by the creative artists which Apple wants to evangelize onto the platform. Apple will abide by whatever ratings systems are regulated by governments. It is anticipated that Apple will sponsor programs that bring attention to a range of outstanding titles in their respective categories. Most likely implemented in a retail setting, Apple will select content for this program based on economic returns for the platform.
Q: Are there features in Pippin that don't exist in the Macintosh?
A: Yes, however, one of the key goals of the program is to ensure compatibility. Experienced Macintosh developers will most likely find it no more difficult to maintain compatibility between Pippin and Macintosh vs. one Macintosh computer and another. In some cases a host adapter card may be needed for specific features first introduced on Pippin. For the first generation of Pippin there is only one hardware feature not commonly found on a Macintosh computer:
Dual Frame Buffer Pippin will support both 8 and 16 bit video. For 8 bit video there will be a dual frame buffer that is intended to assist frame to frame animation.
A: Yes, Pippin titles will play on Macintosh computers. If the titles are 68k based they will play on both Power Macintosh and 68k based Macintosh computers. If the titles are written in native PowerPC code they might also play on both platforms depending upon whether or not the developer chose to code in fat binaries or not.
Q: Will Macintosh Titles play on a Pippin?
A: Yes, with modification and consideration for runtime requirements, as well as the fact that it has no hard drive or internal storage capacity.
Q: Will DOS/Windows Titles play on a Pippin?
A: Yes, but with much more modification and recompilation as compared to Macintosh titles.
Q: What must an experienced Macintosh title developer do in order to port a title to Pippin?
A: Apple Computer is architecting Pippin with the primary goal of making it easy for those developers already creating content for the Macintosh and IBM PC to port their titles to Pippin. There are three primary areas that developers should be concerned about:
1. Video
Pippin will support the following video formats - NTSC, PAL, . Pippin will be marketed and sold with the idea that the TV will be the primary viewing screen of choice. Hence, developers should take into account issues related to overscan and the color palette. In order to ease the transition for developers, Pippin will integrate hardware that automatically scales the video screen from the usually targeted 640x480 RGB video screen to a TV screen. During the re-mastering process we will include a flag that will indicate to the hardware that it must scale the images. Apple therefore advises all developers to utilize Power Macintosh AVs and play their titles over the NTSC/PAL video from the AV card. They can then see how their title performs on a TV screen, both from the perspective of overscan as well as color palette. If the title looks good over the AV card into a TV screen, it will look good over Pippin!!
2. No hard disk or floppy
While Pippin permits the expansion of a hard disk or floppy disk mechanism, the developer should not assume that one will always be present. The impact to the developer's title will come in two ways. Firstly, developers will not be able to cache sound or video clips on a hard disk in order to make the title performance appear faster. This is the reason why Apple chose to specify a 4X CD-ROM drive from the outset of the platform. The developer will also feel the absence of the hard disk as it relates to storing configurations in the preferences folder of the system folder or storing "store/restore" files for being able to resume games. Apple is specifying a 64 kbyte minimum non-volatile memory bank on the platform in order to accommodate the "store/restore" files, which are typically <2 kbyte in size. We urge developers to strive for keeping these files to a minimum size.
3. Limited System Memory
While Pippin will enable the users to expand system memory through the after market addition of plug-in memory modules (not SIMMs), the base Pippin will ship with 6 MB of total memory. Approximately 2 MB are used by the system and video, leaving approximately 4 MB for the title program. At the time that this document was written the system software was not Golden Master so the final actual memory size available to the developer was not ready. At this juncture, Apple is advising the developers to target their titles so that they occupy a maximum of 3.5 MB.
Q: Should developers target their titles for 680x0 or PowerPC based machines?
A: Pippin is a PowerPC based machine, but integrates the 680x0 emulator into the system. Hence this question is more relevant to understanding the Macintosh marketplace rather than Pippin. Apple highly recommends that all developers compile their titles as "fat binaries" using the most recent compilers running on the Macintosh. The most popular scripting tools (Macromedia Director and the Apple Media Tool) have native PowerPC versions which automatically compile into "fat binaries". Titles created in this way will run on Pippin, Power Macintosh and Macintosh computers.
Q: What about the POWER instruction support?
A: Apple highly recommends that all developers upgrade to the most recent versions of both scripting tools and compilers, as they have eliminated support for the "Power" instruction set which was part of the original IBM POWER architecture. Some of these instructions are not supported by PowerPC processors. As such titles using these instructions may suffer a major performance hit.
Q: What about telecommunications?
A: Over the high-speed serial port, standard external modems can be supported. These will be provided by several different third parties. Driver software will have to be integrated onto the CD either by Apple or the developer. Apple cannot integrate all the modem drivers onto the system so it will have to be making some near term choices. More significantly, Pippin will have an integrated GeoPort connector on its base unit. This permits the attachment of a lower cost GeoPort adapter that uses the high speed RISC processor as a data pump for the external DAA. GeoPort APIs will be available later on this year in May 1995.
The telecommunications capabilities will provide Pippin customers access to both On-Line commercial services such as Prodigy, America On Line or Apple's own eWorld. Apple will encourage these popular On-Line companies to make a TV-compatible service accessible through Pippin.
Whether it is interactive gaming over the public network, access to internet/cyberspace, online networks, etc. communications will be a fundamental part of the Pippin architecture permitting a level of person to person interaction that could only be achieved through a personal computer today.
Q: What about interactive TV services over Pippin?
A: Apple has a separate effort in the interactive TV space. It is possible, however, that at some point in the future that capability could be added through the integrated expansion capability of Pippin. Architectural similarities virtually ensure a smooth transition between Apple's platforms ranging from desktop through Pippin and into ITV.
Q: What about 3D and graphics acceleration?
A: Today the Macintosh Computer relies on rendered 2D QuickDraw for its underlying graphics architecture. Apple is fully cognizant of the fact that many of the video game players have dedicated 3D engines which accelerate the rendering of computer generated 3D textured graphics on their platforms. Apple has invested in numerous 3D rendering software (e.g. QuickDraw 3D) and hardware technologies and has many of them working in our laboratories, although not yet shipping in products. Developers can expect Apple to integrate these or 3rd party technologies into future generations of Pippin. Moreover, being an open platform, Apple will encourage 3rd parties to add value in the after market with their 3D environments. Finally, no one should underestimate the performance of the PowerPC, the most advanced RISC architecture available in today's competitive microprocessor market.
Q: Can I play a standard Macintosh title on a Pippin?
A: Yes, with the addition of the Pippin code and consideration for Plug & Play standards and the implementation of anti bootleg security. This will be completely transparent to the developer and customer.
Q: What type of security will be integrated into Pippin?
A: Pippin will integrate a complete security system between the platform and the CD-ROM titles. This will be completely transparent to the developer and customer.
Q: Will CD-ROM titles using a lot of text, like reference titles, appear OK on Pippin?
A: Pure reference titles and other text oriented content are not ideally suited to the Pippin environment. Some titles may be applicable if text guidelines are followed. Apple believes that on-screen text performance is important to the success of Pippin. Text appearance on a TV screen will never be as good as computer monitors, however Apple is integrating special signal processing circuitry into the Pippin video processor that improves on screen performance. Apple recommends that developers avoid using text sizes below 12 point. Apple has examined both roman and kanji fonts at 12 points and finds the text readable.
Q: What about MPEG support?
A: MPEG can and will be supported through aftermarket PCI attachments. These may not be available, however, at the time of introduction of the first Pippin products. Apple chose not to support MPEG hardware on the motherboard of the base system as it added too much cost.
Q: What about Floating Point operations?
A: The PowerPC offers one of the best floating point capabilities among the RISC processors in its class and we welcome developers to take advantage of it. If developers should opt to use it Apple has two recommendations:
A: The customer will turn on the power and depress a button that will or release the tray. The CD-ROM will be loaded and the system software will immediately boot into the system memory off the CD-ROM. As the system is loading there will be animated graphics on the screen to indicate to the customer that something is going on. Once the system software is loaded, the title loads. Once the user is finished playing the title, they will eject the CD-ROM. As this is done the system software is erased so as to eliminate issues related to versions and rewriting over the system during boot of the next title.
Q: How will Pippin handle fonts?
A: Roman fonts are handled in much the same way as a Macintosh handles them today. For Japanese, Chinese and other "double byte" fonts, Apple will be storing bit images of the fonts in ROM. Again, accessing these will be transparent to the developer.
Q: Without a floppy or hard disk how will third parties integrate drivers for their aftermarket devices?
A: In the short term (1~2 years) Apple will bundle some drivers with the system software code. Developers wishing to provide support for certain devices should include those devices as INITs with their titles. Long term, Apple will be architecting automated means for loading the driver from the devices themselves.
Q: How can someone expand something on Pippin in the aftermarket?
A: Apple will be utilizing a connector scheme that brings out the electrical signals consistent with the Peripheral Components Interface PCI. The connector does not permit existing PCI cards to plug in as these are inconsistent with the form factor and type of customers Apple expects to purchase Pippins. However, Pippin and its eventual 3rd party value adders will be able to capitalize on the rich source of PCI based silicon that will pervade the electronics industry.
Q: Can a keyboard, monitor or mouse be added?
A: Yes, standard ADB devices are supported although only with an adapter.
Q: What exactly will be included with a Pippin?
A: This will be specific to each manufacturer. The features that, at a minimum, will be common to each version of Pippin is listed separately.
Q: What kind of input device will be standard?
A: Input devices will vary between Pippin Manufacturer. Apple has been conducting global focus group studies on this issue. Obviously developers need to know which buttons, knobs, etc. will be consistent between machines. (Apple will be specifying this to both the manufacturers and developers by May at the latest.)
Q: What add-on accessories will be available for Pippin at introduction? At a later date?
A: At introduction, there will be an external floppy, keyboard, mouse, external ink jet printer and a GeoPort; telecom adapter for analog phone lines. The base Pippin units will ship with an accessory kit that will include a single input controller device. Other add-on devices including hard disks, PCMCIA slots, MPEG codecs, etc. will be available later in time. Apple will not make commitments as to when they would be available as many of these will be supplied by third parties.
A: Apple New Media Forum: World Tour `95
Beginning in May Apple's New Media Division will be hosting a worldwide tour through the US, Japan and Europe providing an opportunity for developers to attend, ask questions and secure more information regarding several of Apple's multimedia technologies including: QuickTime, QuickTime VR, Pippin, Interactive TV and more. Dates, locations and registration information is provided below:
Q: What type of third party support is available?
A: Most of the third party tools providers have their own support organizations. In order to secure a list of all the third party tools together with their products, phone numbers and addresses we urge interested parties to fax or write to Redgate Publications and ask for their most recent copy of "The World of Macintosh Multimedia". Also New Media Magazine regularly publishes a "Tool Guide" of Multimedia Development tools.
Redgate Communications Corporation
660 Beachland Blvd.
Vero Beach, FL 32963
407-231-6904
New Media Magazine
P. O. Box 1771
Riverton, NJ 08077-7371
JCI Customer Service - 609-786-4430
Q: What is the best way to get started?
A: New Media AMP Program
If you are not yet a member of the Apple Multimedia Program (AMP) it is highly recommended that you enroll. The annual fee is $300 and this entitles you to a rich source of literature that includes technical guides, resource references, marketing surveys and much more. Information about Pippin developments will be first distributed through the AMP mailing list. Developers can enroll by contacting the following addresses.
AMP Program
Facsimile 408-862-7602
Telephone 408-974-4897
AppleLink DEVSUPPORT
Internet devsupport@applelink.apple.com
Internet Address
Apple has also created an group address that it will use to keep developers updated regularly. Please send inquiries to pippindev@apple.com.
Developer Technical Support
Finally, we urge developers to enroll in Developer Technical Support. By enrolling you not only get access to online technical support from Apple Computer, but you can choose from a number of courses being offered by Developer University.
Developer Program Hot Line 408-974-4897
AppleLink DEVSUPPORT
Internet devsupport@applelink.apple.com
More recently Apple's Developer Services has opened an ftp site on its World Wide Web pages. It can be accessed through http:/www.info.apple.com/dev and the ftp site at ftp.info.apple.co m/Apple.Support.Area/Developer("underscore")Services. These services are also available through eWorld and AppleLink. The ftp site makes available demos, software, tools, technical documentation and other application development information. Specific content includes all issues of Develop (complete with sample code), all issues of Apple Directions, APDA catalogs for ordering development products, Developer University demos, complete sample code and demos, system software extensions and header files. Technical documentation consists of Inside Macintosh, Macintosh Technical Notes, Macintosh Developer Notes, Apple Events Registry and suites, ABS Technical Notes, peripherals documentation and human interfaces.
Evangelism & Developer Marketing
Apple is building a Developer Support organization. Questions should be addressed to:
Mr. Richard Sprague
Manager, International Developer Marketing
Phone 408-974-4111
FAX 408-446-9154
AppleLink SPRAGUE1
Internet rik@apple.com
or
Mr. Eric Klein
Macintosh Evangelist
Phone 408-862-8030
AppleLink KLEIN.E
Internet klein.e@applelink.apple.com
Apple, the Apple logo, APDA, AppleLink, eWorld, Firewire, GeoPort, Macintosh, Mac OS and QuickTime are registered trademarks or Apple Computer, Inc.
America OnLine is a service mark of Quantum Computer Services, Inc.
Windows is a registered trademark of Microsoft Corporation.
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